Hersenstichting
Campaign and UI design
About the project
Sleeping well is easier said than done. 63% of the Dutch say they are dissatisfied with their sleep quality. And yet a good night's sleep is very important for a healthy brain. That is why de Nederlandse Hersenstichting has developed the Sleep Check. With this tool, we offer you tailored information and advice, so you can get to work on your sleep (complaint).
My share
- Translate brandguide to campaignstyle
- Create campaignstyle, copy, images, logo and icons
- Art direction for video, photography, and illustration
- UI design, within the boudries of the excisting website and tool application
- Applied WCAG guidelines
- Wireframing & prototyping
- Refined and applied copy and UX writing
- Presented the website through an interactive prototype
About the client
De Hersenstichting wants to make dutch people aware of the importance of sleep. The development of this tool and campaign makes that clear. The tool was developed specifically for people who already have sleep problems and want more information and advice on tools and methods. Together with a team of developers, professors, copywriters and customer experience deisgners, we implemented this tool within their existing website. We also created an eye-catching logo and campaign based on the existing corporate identity.Client:
Hersenstichting
Category:
UI and campaign development
Date:
2023
On behalf:
Bureau Blanco